5 Best Digital Marketing Tools to Get Started Online (for Complete Beginners)

Step 1 – Download Kompozer

The first tool you’ll need is Kompozer. This is a free HTML editor that you can use to create your landing pages, sales pages, thank you pages etc. There are more sophisticated paid tools like DreamWeaver, ClickFunnels and OptimizePress, but if you want to create basic conversion-focused sales letters with text on white backgrounds, add images and videos, then Kompozer will do the job. My recommendation is you should make sales with the free tools available, then upgrade to more advance tools as your business grows and you become more skilled.

Click Here to Download Kompozer


Step 2 – Download Filezilla

Next you’ll need Filezilla. Filezilla is a free piece of software that allows you to transfer your website files to your server so visitors can see your website live on the internet. You can edit files online through your webhost, but it’s much easier and quicker to access everything from a desktop app. You’ll need your IP address, username and password in order to connect to your server. This will be provided by your webhost.

Click Here to Download Filezilla


Step 3 – Get a PayPal Account

Next you’ll need a PayPal business account. This will allow you to create payment buttons and place them on your website so you can collect payments online. You can use other payment processors and shopping carts like ClickBank, Stripe with Zaxaa, Payoneer with JVZoo and so on… but the transaction fees are usually higher and there’s more steps in the setup process. So we’ll stick with PayPal for now, and when you get good at selling products, you can check out the other systems in your own time.

Click Here to Register for a PayPal Account


Step 4 – Get Hosting and Domain Name

Next you’ll need webhosting and a domain name. When choosing a domain, register a short and catchy domain ideally with dot .com extension. Make it easy for people to remember and easy for them to type on their phone. Everything should cost no more than $20 a month – depending on the bells and whistles you want to add. We have tested a few hosting providers over the years and have found Hostgator to provide the fastest load times, most user-friendly cPanel, and reliable customer service. If you ever have any issues, just contact their support through the web chat and they’ll sort it out quickly for you.

Click Here to Register for Webhosting


Step 5 – Get Autoresponder Account

Next up, you’ll need an autoresponder account. The purpose of your autoresponder is to build a massive database of subscribers that you can send emails out anytime you want. You’re essentially ‘saving’ your traffic and collecting the contact details of your visitors so you can sell a variety of products to them. It’s also an integral part of the system as it adds automation to your sales funnel. I’ve peronally been using Aweber since 2008 and they have been reliable ever since and their interface is very easy to use. So I will recommend you use Aweber to build your list, and send out emails. You can setup a free account which will allow you to add up to 500 leads. After that it’s $19 a month, however you should be able to start making sales with just the free account and recover your costs easily as you grow your email list.

Click Here to Get an Autoresponder Account


What Next?…

You may be thinking about using only free options but keep this in mind… you get what you pay for. Usually free hosting and autoresponders limit what you can and can’t do, and most likely will place adverts on your site in order to cover the cost of the free services they offer. Not only does it make you look unprofessional but it can distract your customers from buying your products. So I don’t recommend it.

Now it’s time to put together your sales system which I teach you step-by-step. So the next step is to sign up for a free Super Sales Machine account to access over 100 video lessons (available on the right-hand side).

Inside I walk you through the entire process of setting up a sales funnel step-by-step and how to get traffic so you can make your first sale. I’ve laid EVERYTHING out very clearly so you can’t get this wrong. By the end of it you’ll have a fully working system that you can use to sell ANY product or service in ANY niche.